OUR CAUSES
Tackling industrial animal agriculture at scale — one of the most traceable and neglected cause areas in effective giving.
Includes: The Humane League, The Good Food Institute.
Our funds let you direct your giving to the field that matters to you most.
Each portfolio is built from rigorously evaluated organisations vetted by: GiveWell, The Life You Can Save, and Founders Pledge.
Can't decide? Give to the Maximum Good Portfolio and let the research do the work.
Backing the most effective programmes in gender equity, and targeting the highest-leverage interventions in women's empowerment.
Includes: 1in3.
Saving or improving as many human lives as possible per dollar donated, in the world's poorest communities.
Includes: Against Malaria Foundation, GiveDirectly, Helen Keller International, New Incentives & more.
Funding proven, community-led approaches to mental health in communities that need them the most.
Includes: Strong Minds.
Sport One Carbon Zero is sport's most impactful climate initiative. We unite the world's best athletes behind one mission: cutting carbon at the source. Every dollar we raise funds proven solutions across aviation, energy, and the materials that build sport.
Includes: Opportunity Green, Clean Air Task Force, Future Clean Tech Architects & Project Innerspace.
CAN’T DECIDE?
You don’t have to.
The Maximum Good Portfolio splits your donation evenly across all our vetted causes — global health, animal welfare, and climate. One donation, three fields of impact, zero decisions required.
TO MASTER A SPORT IT TAKES 10,000 HOURS. THE SAME GOES FOR
EVALUATING CAUSES.
Our evaluators focus on identifying truly world-class organizations that are optimized for impact. We only work with the best. Impact isn’t measured in dollars. It’s measured in change.
GiveWell identifies charities that can save or improve lives the most per dollar, ensuring that every dollar donated has maximum impact. They spend over 40,000 hours annually to produce the world's top research on where to give.
There are millions of registered nonprofits, but GiveWell only ever recommends a very small number (four at the last count). This means our athletes can be sure that their giving will do an incredible amount of good and make a real difference in the world.
The Life You Can Save was founded by Peter Singer, widely recognized as one of the world's most influential contemporary philosophers. They make "smart giving simple" by curating a group of nonprofits that save or improve the most lives per dollar.
Their aim is to create a world where everyone has an opportunity to build a better life and where there's no suffering or death due to extreme poverty.
Founders Pledge are committed not to simply do good, but to do as much good as they possibly can. Research shows that the very best giving opportunities are orders of magnitude better at producing results and that there are meaningful differences in outcomes even between good, evidence-led organizations.
Armed with Founders Pledge's research, we can go beyond "good enough" and ensure our athletes can be confident in supporting the true champions of the for-purpose world.